Pierre Perrin-Monlouis Dernière mise à jour: 20 octobre 2021
After being ranked the third among the biggest companies in the Americas in market value, World Trademark Review has rated Petrobras the Latin American brand management leader. The annual award is divided into categories that group companies from a same business segment or geographical region.
The awarding ceremony was held during the annual International Trademark Association gathering, in Berlin, Germany. The association aggregates an international community with ties to brand intellectual property, management, and defense.
In the Latin American segment, Petrobras competed with Coca-Cola, Pepsico, Procter & Gamble, and the National Coffee Farmer Federation of Colombia. Martercard, Apple, Google, and Adidas are among the winners of other categories.