EduBourseActualitésPoule de Luxe launches first collection of vintage inspired nightgowns for trade...

Poule de Luxe launches first collection of vintage inspired nightgowns for trade at Salon de la Lingerie, Paris, 2010

Dress into dark: nightwear that can take you from boudoir and ballroom to school run and street errands

– visit the collection on Stand no. 4F70 at Salon International de la Lingerie, Paris, 2010

Poule de Luxe introduces four new ranges of nightwear in linen and purest silk satin. A wide range of strong colours, lace, unique 1950s style prints, highest quality manufacturing and couture standard hand making on individual gowns, continue Poule de Luxe’s commitment to the highest quality production. Each design is inspired by vintage fashion from 18th century to 1950s.

1. St Louis
Six of the first collection night gown styles in pure linen in eight strong colours. St Louis was a famous 19th century glassmakers in France, creating stunningly beautiful paperweights with a multitude of colours.

2. Chanson
In pure silk satin, with 1950s inspired prints, this collection consists of a camisole and knicker set and a short slip nightdress in eight different prints unique to Poule de Luxe. All are cut on the bias, hang beautifully, and are also printed on the bias, which has never been done before. The prints are developed from emblems on silk scarves from the 1950s, and include a grey poodle print, lime pears, pink and gold flowers and fruit baskets, red and blue abstract, French café scene, automobile collection and cherries.

3. Silkie
Pure silk satin in six colours, this range consists of designs inspired by18th, 19th and 20th century originals. Whether you want to be a 1940s vamp or a 18th century gothic heroine, there is the gown to suit in the Silkie collection.

4. Silver Veil
That’s why the lady is a vamp – the most exquisite gowns that glimmer with Golden Age Hollywood glamour. Pure silk satin, partially or wholly handmade, with exquisite detail such as multiple inset lace lines and abstract 3D roses on the bodice, this top end range sums up the Poule de Luxe commitment to glamour and quality. Designs are based on original nightwear from 1940s.

Normal delivery is ten weeks after order.

Size range
A complete size range is offered, from small, which is UK 8 – 10, French 36 – 38, to extra large, UK 18 – 20, French 46 – 60.

Pricing available on request.

Customers have welcomed the original cream linen range of eight designs. Victoria Farrow, founder and designer at Poule de Luxe, says:

“I have been delighted by the positive response to my first collection. People are prepared to pay for quality and style. The returns rate is less than 5%. Selling to trade, I hope to reach a larger number of people with my designs and to be able to concentrate on design, managing the manufacturing and making processes, and ensuring the quality of every aspect of every gown. I know how much time it really takes to produce the highest quality.”

All her life, Victoria has collected vintage fashion and combined the past and the present in designing the interiors of her homes, matching 20th century gothic drawings with 18th century panelling and black painted wooden floors. She completed a degree in furniture design at Chelsea & Ravensbourne colleges, has been a member of the Chelsea Arts Club for over twenty years, studied millinery for three years and has created two beautiful homes in France and London. Poule de Luxe opened in 2009. Prior to opening Poule de Luxe, she was chief executive of the Museum of Garden History in Lambeth, London.

– ENDS –

Contact – at the show Victoria Farrow
Tel: +44 7956 22 85 17
Email: [email protected]

Contact – media Lucy Saunders
Tel: +44 777 55 66 074
Email: [email protected]

For additional images, please contact Lucy Saunders

Pierre Perrin-Monlouis
Pierre Perrin-Monlouis
Fondateur de Rente et Patrimoine (cabinet de gestion de patrimoine), Pierre Perrin-Monlouis est un analyste et trader pour compte propre. Il vous fait profiter de son expérience en trading grâce à ses analyses financières et décrypte pour vous les actualités des marchés. Son approche globale des marchés combine à la fois l'analyse technique et l'analyse fondamentale sur l'ensemble des marchés : crypto, forex, actions et matières premières.